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Marketing |
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a) Market
Development & Sales Promotion |
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Vasudha group undertakes business development
activities, business planning and execution of marketing
activities which include customer development, dealer
appointment, approvals from consultants & utilities,
training & monitoring of field sales team and other
promotional activities including advertising, organising
advertising material, booking and designing of exhibition
stalls and complete organisation of seminars etc. More
particularly, the following activities are covered: |
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Marketing assistance for new
and small establishments to launch and market
their products within the country and abroad. |
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We undertake training of your
sales team with necessary selling skills. |
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We arrange design of your product
literature, catalogues, CDs, Videos, Documentaries,
advertisements and give you advise on proper advertising
medias. |
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We assist you in selecting proper
exhibitions suitable for your products and organize
your stall with suitable display. |
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Structure reporting and monitoring
system for your sales network. |
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We offer complete consultancy
from concept to commissioning of your product
launch in market. |
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We take up event management activity
including seminars, other marketing events, functions,
tours/trips, etc. |
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We can take up any other assignment
that you need for your marketing activities. | |
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b) The 'Finishing
school' |
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We take up complete on-job field training
of marketing and sales for marketing personnel, engineering
graduates and MBAs. This is specifically aimed at those
candidates who are left behind during campus selection
for various reasons. In a span of 6 to 12 months, candidate
is made adept in all departments of field marketing
including planning, scheduling, identifying potential
customers, effective visits, follow ups, reporting,
as also in presentations, seminars and exhibition handling.
Sales training is undertaken for students aspiring for
a career in
sales and for sales personnel whose careers have just
began. Training covers imparting and improving sales
skills required for domestic and export markets. This
covers the entire arena of sales training including
understanding customer psychology and behaviour and
handling of various sales and marketing tools. |
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c) Sales
Boosters |
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Sales training is undertaken for students
aspiring for a career in sales and for sales personnel
whose careers have just began. Training covers imparting
and improving sales skills required for domestic and
export markets. This covers the entire arena of sales
training including understanding customer psychology
and behaviour and handling of various sales and marketing
tools. |
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d) Reinforcements |
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These include training on other aspects
of management like HR and finance, as also technical
product training. |
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